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Of 75 possible drivers of engagement the ONE that was rated as the most important…
Of 75 possible drivers of engagement the ONE that was rated as the most important... ...was the extent to which employees believed that their senior management had a sincere interest in their well-being. It is vital that leaders demonstrate that they act in the best...
Rules of 20%: Upselling, the vital few, and sampling
Do you know the rules of 20%? Here are three tips for growing your business during a time of uncertainty. 1. UPSELLING It typically costs only 20% of the investment to upsell to a current customer as opposed to acquiring a new one. Upselling is one of the most...
Intentoinal Imperfection
Are you willing to use your rough edges or create deliberate flaws to be different? Perhaps you should intentionally leave something "out" or "in" to create imperfection? This practice in Japan is called Wabi-Sabi. Wabi-Sabi is based on the belief that nature is...
Exposure can make a difference in attitudes and ultimately performance
Exposure can make a difference in attitudes and ultimately performance. According to Fast Company, that’s the finding of Adam Grant, a The Wharton School professor who studied the onboarding training given to 71 new call center employees of a midwestern software firm....
Question: Smart move or dumb PR stunt?
"We know, we never thought we’d be saying this either." That was the message on Facebook from BURGER KING® UK. Here is the full message: ORDER FROM McDONALD'S. We never thought we'd be asking you to do this. Just like we never thought we'd be encouraging you to order...
Kazakhstan. Very nice!
"Very Nice" If you are not familiar with the phrase, it's commonly used by Borat. And it now being used by Kazakhstan in a new tourism campaign. The ads feature tourists hiking, drinking alcoholic horse milk, meeting locals, and marveling at Kazakh architecture. This...
Why do we lose our minds at times? It’s because of our brain.
Why do we lose our mind at times? It's because of our brain. It's the most powerful processor on the planet. Responsible for incredible advances in art, culture and tech. Yet, at times, it can cause us to act like anything but a human being, especially when we are...
Is leadership overrated?
Is leadership overrated? Leadership doesn't happen unless you have followers. Being a great follower is a vital skill. Regardless of role, everyone is a follower. Even CEO's follow the direction of the board. This topic is covered in an article I shared in Millwork...
Warning: This post contains a BIG ASS lesson
Big Ass Fans makes ... well, pretty big fans. The first fan nearly two decades ago spanned 20 feet. The company prides itself on being customer-focused and having a direct line to its industrial, agricultural, commercial and residential customers. To bring this to...
Do you see PROBLEMS or CONCERNS?
Do you see challenges with others as problems ... or concerns? In Diamond Goldfish, co-authors Travis Carson, Tony Cooper and I explore the difference. Let's start with the dictionary definition of each: Problem - a matter or situation regarded as unwelcome or harmful...