by Stan Phelps | Feb 27, 2021 | Green Goldfish
[Your brand today] is the differentiated experience (DX) your employees deliver. The second sentence in the DX manifesto speaks to the importance of culture and engagement: “Your brand today is no longer what you tell people it is.It is the differentiated...
by Stan Phelps | Feb 26, 2021 | Pink Goldfish
You gotta believe. Ever heard of HARU URARA? The name in Japanese means Glorious Spring. She was a racehorse based in Kochi with a major flaw. Haru had raced 88 times and never won. It was 2003 and Japan was in the midst of a Depression. The previous 10 years were...
by Stan Phelps | Feb 25, 2021 | Pink Goldfish
She was “perfectly imperfect” as a champion of the underdog, ruthless card player, and self-described Queen Bitch. Do you know Marilyn deAdder? I wish I could have met her. If you haven’t read her colorful obituary, you should. It was a fitting...
by Stan Phelps | Feb 24, 2021 | Purple Goldfish
Billboard: “Sorry, our entire budget went to excellent customer service.” That’s the copy with a broken image icon on a billboard in Belgium. Credit to TVH Parts Co. for the creative outdoor execution. For background, TVH is the world’s largest...
by Stan Phelps | Feb 23, 2021 | Purple Goldfish
Mardi Gras and how it helped spawn the colors in the Goldfish Series. Growing up Catholic, I can remember celebrating a particular Tuesday as a kid. My Dad called it Fat Tuesday. My Mom was French Canadian and would share the translation of Mardi (Tuesday) Gras (Fat)....