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Five takeaways from P!NK GOLDF!SH 2.0
Here are the top five takeaways from our upcoming book (launches July 6th) P!NK GOLDF!SH 2.0: 1. IMPERFECTION WORKSIt’s easy to follow the crowd. It’s easy to blend in. It seems smart to do what other brands are doing. It feels safe. But it’s not. Successful brands...
“WE ARE NOT FOR EVERYONE” -Steven Knight
WE ARE NOT FOR EVERYONE. This is a central tenet of Pink Goldfish strategy. It was also the "Aha" moment that Steven Knight of Mosaic Home Services Ltd. took away from a Pink program with David Rendall.In a recent Inc. Magazine article (see link in the comments),...
The 1870s Dairy Lobby turned Margarine PINK
Ever heard of this smear campaign? The 1870s Dairy Lobby turned Margarine PINK.What?Margarine, s’il vous plaît. Let's go back 152 years. In 1869, margarine was invented in France. It was an immediate hit given the sky-high price for butter.It only took one year for it...
Naomi Osaka made some serious waves when she pulled out of Roland Garros. Is Osaka right or wrong? Could both she and the tournament handled this better?
“Follow the path of the unsafe, independent thinker. Expose your ideas to the danger of controversy. Speak your mind and fear less the label of ‘crackpot’ than the stigma of conformity.”— Thomas J. Watson Naomi Osaka made some serious waves this week when she pulled...
Studies show that men who wear PINK make more money
Paul Ruud knows it. Recent studies show that men who wear PINK make more money. Ant-Man nearly broke Twitter this week while rocking a pink suit at the launch of the Avengers Campus at Disney's California Adventure Park.FYI Marvel fans and fashionistas, the Campus...
It’s not technically a tour until you make a t-shirt
It's not officially a tour until you have a T-SHIRT. Big thanks to Mike and the team from Custom Ink for their help. David Rendall and I will be looking dapper for our road trip to launch our upcoming book "Pink Goldfish 2.0 - Defy Normal & Exploit Imperfection."...
Phil Mickelson became the oldest major winner in golf history at age 50
Eleven years ago Phil Mickelson was prepping to play in a major. Unexpectedly, his joints started to ache. It felt like he’d sprained a wrist on one hand and somehow jammed a finger on the other. His right ankle hurt too. Uh-oh. According to reporting by Healthline...
Be Kind
The picture above was taken in Amsterdam almost a year ago. The kid with the sign was taking part in a massive protest over the killing of George Floyd.The Netherlands was just one of 60 countries to gather in the wake of Floyd's death. All seven continents were...
EVERY WEAKNESS HAS STRENGTH
In the words of acclaimed author Daniel Pink, “David Rendall has a radical prescription for chronic dissatisfaction: Stop working on your weaknesses and start amplifying them instead. 'The Freak Factor' [book] flips the cult of self-improvement on its head with...
McDonald’s launches BTS meal
It's purple, it's weird, and it's golden. It almost reminds me of one of my favorite riddles: What's brown and sticky? Answer: a stick In this case, we're talking about the BTS meal launched by McDonald's last week. Not familiar with that acronym. BTS is short for...
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