stan@purplegoldfish.com

+1 (919) 360-4702

TALK TO STAN

Meeting Professionals

#the1299

YOUR DAILY DOSE OF DX BRAND, CUSTOMER, AND EMPLOYEE EXPERIENCE

+1.919.360.4702

stan@purplegoldfish.com

Rethinking Black Friday

Rethinking Black Friday

How are Walmart, REI, Patagonia, and Big Y World Class Market are rethinking Black Friday this year? LESS EARLYWalmart is rolling back its approach. According to Fortune, "Walmart, traditionally open all day on Thanksgiving so customers can buy food with Black Friday...

“Keep Calm and Zoom On.”

“Keep Calm and Zoom On.”

"Keep Calm and Zoom On." Honoring Bob Marley, here are 3 tips for presenting virtually: 1. "Jamming" - My speaking takes two forms. Keynotes and Workshops. In the past, keynotes tended to be about big ideas to large audiences. You can build in interaction, but it was...

Keys to growing your business in a time of uncertainty

Keys to growing your business in a time of uncertainty

Honored to be part of the Xerox Executive Series webcast today. I shared 3 keys to growing your business in a time of uncertainty. Here's the second set of tips: To quote Jay Baer from Youtility, "Great marketing is about help, not hype." In order to help, you need to...

“Less brandfill, more purposefull”

“Less brandfill, more purposefull”

"Less brandfill, more purposefull." The 4.0 version of business places purpose first. Let's look at the evolution: 1.0 Profit First (1790 - 1970)2.0 Customer First (1971 - 1990)3.0 Employee First (1991 - 2008) To quote Simon Sinek in 2009, "People don't buy what you...

They’ll get off their keister

They’ll get off their keister

Eight summers ago I moved to North Carolina. I immediately began hearing ads for a dealership called John Hiester. Almost weekly I'll hear a radio ad. The tagline was always, "Get off your kiester and come to Hiester." The dealership is in this small town of...