FAVOR – Help us pick our subtitle from these 3 options:
A. SHAPING THE FUTURE OF MARKETING AND CX WITH DATA & AI
B. LEVERAGING AI FOR CUSTOMER LOYALTY AND MARKETING INNOVATION
C. HARNESSING THE POWER OF AI AND THE NEW FRONTIER IN CX
A bit of background. I’m partnering up with Chuck Gallagher on “Blue Goldfish 2.0.” We have updated the original “Blue Goldfish – Leveraging Technology, Data and Analytics to Drive Profits & Prophets” co-authored with Evan Carroll in 2016.
Based on a review of more than 400 case studies, the 2.0 edition shares the 8 ways technology can be used to enhance the customer experience.
Do you prefer A, B or C?