by Stan Phelps | Feb 8, 2023 | Books
10 years and 11 different colors, metals, and one gem in the Goldfish Series. Here is the progression of 10 years and 11 different colors, metals, and one gem in the Goldfish Series. My first book Purple Goldfish came out in January 2012 and the Goldfish series was...
by Stan Phelps | Feb 8, 2023 | Marketing
A study by Gartner revealed that a five percent decrease in attrition can yield an in- crease between 25 to 95 percent in bottom-line profits. The overwhelming traditional view of marketing is the process of acquiring prospective customers. It is not uncommon to find...
by Stan Phelps | Feb 3, 2023 | Uncategorized
Fantastic Jeffersonian Lunch and discussion yesterday at bartaco at North Hills. I was joined by Marcey Rader,Evan Wolff, and Brett Brenton. The topic was IMPACT and the idea of ROI (return on influence). Specifically, how do you calculate the...
by Stan Phelps | Feb 3, 2023 | Blue Goldfish
My conversation with ChatGPT about my favorite subjects: Stan: What is a differentiated experience or DX? ChatGPT: Differentiated Experience (DX) is a term used to describe the creation of unique, personalized and memorable experiences for customers, aimed at...
by Stan Phelps | Feb 1, 2023 | Inspiration
Great time catching up with Colin Ryan CPFC, ACEC and Dr. Gary McGrath, CSP® on Wednesday for a Jeffersonian Lunch. Our discussion at the Bonefish Grill in Cary centered around leadership and communication. Both are specialties for Gary...
