#the1299
YOUR DAILY DOSE OF DX BRAND, CUSTOMER, AND EMPLOYEE EXPERIENCE
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stan@purplegoldfish.com
“Keep Calm and Zoom On.”
"Keep Calm and Zoom On." Honoring Bob Marley, here are 3 tips for presenting virtually: 1. "Jamming" - My speaking takes two forms. Keynotes and Workshops. In the past, keynotes tended to be about big ideas to large audiences. You can build in interaction, but it was...
Keys to growing your business in a time of uncertainty
Honored to be part of the Xerox Executive Series webcast today. I shared 3 keys to growing your business in a time of uncertainty. Here's the second set of tips: To quote Jay Baer from Youtility, "Great marketing is about help, not hype." In order to help, you need to...
Gen Z primer. Have you seen “Speed Cubers” on Netflix?
Gen Z primer. Have you seen "Speed Cubers" on Netflix? The 40-minute documentary captures the extraordinary twists and turns in the journeys of Gen Z Rubik's Cube speed-solving champions. The film is equal parts engaging and heartwarming. It culminates at the 2019...
“Less brandfill, more purposefull”
"Less brandfill, more purposefull." The 4.0 version of business places purpose first. Let's look at the evolution: 1.0 Profit First (1790 - 1970)2.0 Customer First (1971 - 1990)3.0 Employee First (1991 - 2008) To quote Simon Sinek in 2009, "People don't buy what you...
They’ll get off their keister
Eight summers ago I moved to North Carolina. I immediately began hearing ads for a dealership called John Hiester. Almost weekly I'll hear a radio ad. The tagline was always, "Get off your kiester and come to Hiester." The dealership is in this small town of...
Despair: It is always darkest just before it goes pitch black
"It is always darkest just before it goes pitch black." Are you too cynical? Hey, that's a weakness. Maybe you should start looking at the brighter side of life. But what if you doubled-down on that inherent weakness? What if you got even more pessimistic? The...
Building Excellence: IKEA Underperforms AND Over-Delivers
“Excellence requires underperforming on the things your customers value least, so you can over-deliver on the dimensions they value most.” This quote by Frances Frei and Anne Morriss comes from one of my favorite books, "Uncommon Service." Take IKEA for example. They...
HOW TO DEAL WITH ME MEMO
We can’t please everyone in life. But as a leader, we can help our team to understand our apparent weaknesses. It’s important, to be honest with our employees about our strengths and weaknesses. This will help team members to foster honesty about their strengths and...
Customer Service For Anything: Powered by Zappos
“Our business is based on repeat customers and word of mouth. There’s a lot of value in building up our brand name and what it stands for. We view the money that we spend on customer service as marketing money that improves our brand.” This quote by Tony Hsieh to...
What’s your B.A.N.G?
What's your B.A.N.G? A BANG is not to be confused with a BHAG. Defined by Jim Collins in "Built to Last": “A true BHAG (Big Hairy Audacious Goal) is clear and compelling, serves as unifying focal point of effort, and acts as a clear catalyst for team spirit. It has a...