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GOETTL

“Geottl. G-O-E-T-T-L. Geottl. Its really hard to spell.” Goettl unapologetic of its unusual name

“We have more HVAC providers per capita than we do teachers! Not sure if that fun fact is actually a fact; the point is we have a lot of HVAC providers, so it’s really important to stand out.” Big thanks to Zachary Milito for sharing the Pink Goldfish example of Goettl Air Conditioning & Plumbing. […]

“Geottl. G-O-E-T-T-L. Geottl. Its really hard to spell.” Goettl unapologetic of its unusual name Read More »

Three eggs are shown, with one being smashed by a hammer and another wearing a safety helmet. Text reads: "Assessment: Do you really understand your organizational strengths & weaknesses?.

Assessment: Understanding organizational strengths and weaknesses

Do you really understand your organizational strengths and weaknesses in order to stand out in the marketplace? In the words of Youngme Moon, “The number of companies who are truly able to achieve competitive separation is depressingly small.” Only about 3% of individuals and organizations have the ability to think and act differently. It’s because

Assessment: Understanding organizational strengths and weaknesses Read More »