by Stan Phelps | Jan 5, 2023 | Purple Goldfish
Want to Build A Bulletproof Brand? In this podcast, I chat with Ben Albert about the “Art of Differentiation and Superior Customer Service” Here is our conversation on Episode #50 on the Learn – Speak – Teach podcast: [00:00] Episode intro and a quick...
by Stan Phelps | Dec 12, 2022 | Pink Goldfish
It was meant to disparage some motorcycle riders. After an incident in Hollister, California in 1947, the American Motorcycling Association allegedly said, “99% of the motorcycling public are law-abiding; there are 1% who are not.” Instead of seeing this as an insult...
by Stan Phelps | Sep 10, 2022 | Pink Goldfish
The first is from Jennifer Cohen. Jen shares a brilliant insight on TikTok. Her podcast guest tells the story about a friend who was struggling with online dating. Her profile pictures were good. She was attractive, but she wasn’t getting past a third date. Her...
by Stan Phelps | Aug 16, 2022 | Pink Goldfish
WARNING: Cheesy case study. “It takes a special breed of person to truly appreciate the never-ending opportunities for pleasure that life affords us.” That’s the message from the makers of Velveeta. They believe that “With a bit of Velveeta and...
by Stan Phelps | Aug 11, 2022 | Pink Goldfish, Purple Goldfish
Pink meets Purple. How HOKA leveraged opposing and guarantees to stand out in the marketplace and fly…Rewind back to 2009. The trend in footwear was minimalist. Reduced cushioning, thinner soles, and lighter weights were all the rage.Enter a new brand from...