by Stan Phelps | Feb 22, 2022 | Pink Goldfish, Purple Goldfish
Honored to be on the DOING CX RIGHT podcast with host Stacy Sherman. The title of Episode 27 is “Differentiating Experiences To Dominate Your Industry.”We talk about how to gain a competitive advantage and achieve bottom-line impact in business.I loved...
by Stan Phelps | Feb 9, 2022 | Purple Goldfish
Two years ago I received an unexpected surprise while flying on Delta Air Lines. I was on my way back from Phoenix after a keynote.There was a handwritten note nestled in the seatback. It read:Mr. Phelps:Good evening. Just a very quick note to extend our THANKS....
by Stan Phelps | Jan 21, 2022 | Purple Goldfish
“The little things are infinitely the most important.” Sir Arthur Conan Doyle shared this axiom in “The Memoirs of Sherlock Holmes.”I agree with Conan Doyle and believe that great brands employ this elementary idea.They purposely go above and beyond...
by Stan Phelps | Jan 13, 2022 | Pink Goldfish, Purple Goldfish
[Video] Arby’s lopsides spicy with the Diablo Dare. Lagniappe: this brisket or chicken sandwich comes with a free milkshake.What happens when a Pink and Purple Goldfish collide? Here’s my review. Follow me on Twitter or LinkedIn. Stan Phelps...
by Stan Phelps | Nov 18, 2021 | Purple Goldfish
WOULD YOU RECOMMEND A COMPETITOR?The Zappos Family of Companies does. In Purple Goldfish 2.0, we share an example of this from Joe Gascoigne. In his words:“As for an example, one that springs to mind is that if you try to order shoes from Zappos and they do not have...