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stan@purplegoldfish.com
Talking Pink Goldfish Strategy on the Minter Dialogue Podcast
Does your brand stand out in the marketplace? Honored to be on Episode #565 of the Minter Dialogue Podcast. We talk about Pink Goldfish strategy and how it relates to branding, positioning, and marketing.A great hour-long conversation. Privileged to be a guest on...
Bold Kindness Isn’t Just a Book, It’s a Manifesto For Compassionate Leadership
It began with a couch. When Cathy Thorpe assumed the role of CEO in 2014, she encountered an unexpected symbol in her new office... a large pink couch.Rather than discarding it, she embraced it as a centerpiece of Nurse Next Door's BOLD KIND culture and her leadership...
BOOK REVIEW: “I REspectfully Disagree” by Justin Jones-Fosu
In an era characterized by polarization, Justin Jones-Fosu's new book, "I Respectfully Disagree" emerges as a crucial guide for navigating the treacherous waters of social, ideological, and work conflicts. The Berrett-Koehler published book (which launched on August...
Would you lock your phone in a box during dinner for a free bottle of wine?
About 90% of customers at Al Condominio, a charming new Italian restaurant in Verona, are taking advantage of the unique offer. In an article in The Guardian, owner Angelo Lella shared the reasoning behind the strategy... “We wanted to open a restaurant that was...
Presentation Skills Workshop
Honored to present recently in New Jersey. I did a half-day workshop on Presentation Skills in Secaucas with Quest Diagnostics. Trivia: Secaucas (which borders both The Meadowlands and Hoboken) means "place of snakes" in Algonquin. Here is an overview of the workshop:...
Leveraging AI in customer experience represents a huge opportunity
In the upcoming book, "Blue Goldfish 2.0," Chuck Gallagher and I explore how AI can lead to more personalized, engaging, and efficient customer interactions.Looking at more than 400 case studies, we've uncovered 8 ways to utilize the transformative power of AI and...
7 Top TAkeaways from Blue Goldfish 2.0
1. Leverage Technology for Personalization and Enhanced CX: Today's businesses must use data and AI to understand and meet customer needs more effectively.2. The Importance of Differentiation: Just like goldfish can grow based on their environment and genetic makeup,...
The Spirit of Cavett
Love this quote from National Speakers Association Founder Cavett Robert, "Success is not about competition, it's about building a bigger pie." A bit of background. Born in 1907, Cavett Robert gave his first professional speech in his late 50's. In 1966, he got the...
Picking the Subtitle for Blue goldfish 2.0
FAVOR - Help us pick our subtitle from these 3 options: A. SHAPING THE FUTURE OF MARKETING AND CX WITH DATA & AI B. LEVERAGING AI FOR CUSTOMER LOYALTY AND MARKETING INNOVATION C. HARNESSING THE POWER OF AI AND THE NEW FRONTIER IN CX A bit of background. I'm...
The call that changed my life….
I remember 30 years ago today when I was a second-year grad student at Villanova University. I was preparing to go home to stay with my parents for Spring Break. Then I got a call from my manager the previous summer at my internship at IMG. Bo Johnson was now...