by Stan Phelps | Jun 17, 2021 | Green Goldfish
If there’s one work perk that rises above the rest, it’s flexible work arrangements. Flexible work arrangements are about control . . . and everyone wants flex. It was important 10 years ago. In 2011, a Coqual study showed that 87% of boomers, 79%...
by Stan Phelps | Jun 16, 2021 | Green Goldfish
Employee benefits with the biggest impact on culture seem to be those that bring employees together. In “Green Goldfish 2.0” Lauren McGhee and I featured the case study of Assurance. The Illinois-based insurance brokerage has a whole host of...
by Stan Phelps | Jun 15, 2021 | Pink Goldfish
Here are the top five takeaways from our upcoming book (launches July 6th) P!NK GOLDF!SH 2.0: 1. IMPERFECTION WORKSIt’s easy to follow the crowd. It’s easy to blend in. It seems smart to do what other brands are doing. It feels safe. But it’s not. Successful brands...
by Stan Phelps | Jun 14, 2021 | Pink Goldfish
WE ARE NOT FOR EVERYONE. This is a central tenet of Pink Goldfish strategy. It was also the “Aha” moment that Steven Knight of Mosaic Home Services Ltd. took away from a Pink program with David Rendall.In a recent Inc. Magazine article (see link in the...
by Stan Phelps | Jun 11, 2021 | Pink Goldfish
Ever heard of this smear campaign? The 1870s Dairy Lobby turned Margarine PINK.What?Margarine, s’il vous plaît. Let’s go back 152 years. In 1869, margarine was invented in France. It was an immediate hit given the sky-high price for butter.It only took one year...
