One of my favorite songs is from the musical “Wicked.” It’s called “For Good.” It comes at the end of the play when the two very different characters are reflecting on their difficult past and what they’ve learned.

My favorite part is:

“I’ve heard it said
That people come into our lives
For a reason
Bringing something we must learn
And we are led to those
Who help us most to grow if we let them.”

I was thinking of this song because my good friend and fellow speaker Justin Jones-Fosu is launching his latest book today. “The Inclusive Mindset” examines how to cultivate diversity in our everyday lives.

The book is excellent. Filled with stories, Justin advocates for a broader version of diversity. He challenges us to abandon a fixed mindset that looks at the issue as merely an initiative or executive mandate. His vision is to have everybody wrap their arms around it on a daily basis with a growth mindset.

The song “For Good” continues,

“And we help them in return
Well, I don’t know if I believe that’s true
But I know I’m who I am today
Because I knew you.”

I am a better person for having met Justin nearly four years ago. And I’m honored to share Justin with you. Pick up his book today and share it.

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Stan Phelps walks the walk. He stands out in the sea of sameness by modeling his own Differentiated Experience (DX) message: Differentiation isn’t just about what you say, it’s about what you do and, more importantly, how and why you do it. Stan leverages his unique collection of 5,000+ case studies on customer, employee, and brand experience to engage audiences with informative learning-based experiences. He believes purposeful DX wins the hearts of employees and customers, and differentiation ultimately boosts loyalty, retention, referrals, and results.

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