The Goldfish Series Of Books

https://youtu.be/yf_BT_m4HTE 10 years and 11 different colors, metals, and one gem in the Goldfish Series. Here is the progression of 10 years and 11 different colors, metals, and one gem in the Goldfish Series. My first book Purple Goldfish came out in January 2012...

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Flipping Traditional Marketing

https://youtu.be/vpPbjrl0BHc https://youtu.be/vpPbjrl0BHc A study by Gartner revealed that a five percent decrease in attrition can yield an in- crease between 25 to 95 percent in bottom-line profits. The overwhelming traditional view of marketing is the process of...

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Jeffersonian Lunch at Bartaco

Fantastic Jeffersonian Lunch and discussion yesterday at bartaco at North Hills. I was joined by Marcey Rader,Evan Wolff, and Brett Brenton. The topic was IMPACT and the idea of ROI (return on influence). Specifically, how do you calculate the...

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Stan Phelps has a Conversation With ChatGPT

My conversation with ChatGPT about my favorite subjects: Stan: What is a differentiated experience or DX? ChatGPT: Differentiated Experience (DX) is a term used to describe the creation of unique, personalized and memorable experiences for customers, aimed at...

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