
Enhancing Customer Experience with AI, Data & Analytics: A Strategic Workshop for Growth
Workshop:
Two hour, Half-Day or Full-Day
In today’s digital-first world, customers expect brands to provide personalized, seamless, and responsive interactions. This workshop delves into the strategic use of technology—specifically AI, data analytics, and automation—to drive exceptional customer experiences that deepen loyalty and foster advocacy. Through the IDEA framework (Inquire, Design, Evaluate, Advance) and the 3 R’s of customer experience—Relationship, Responsiveness, and Readiness—participants will gain practical tools to transform data into actionable insights, enhancing both customer satisfaction and competitive advantage.
Target Audience:
This workshop is designed for senior leaders, managers, and frontline staff who are looking to leverage technology to build stronger customer relationships, increase loyalty, and gain a competitive edge through actionable insights and improved customer experience.Key Takeaways:
- Master the 3 R’s for Customer Success by gaining tools to strengthen customer Relationships, ensure Responsiveness through timely service, and build organizational Readiness for proactive customer engagement using technology.
- Understand how to turn data into meaningful actions that enhance personalization, increase customer satisfaction, and drive advocacy through thoughtful application of AI and analytics.
- Learn how to use the IDEA framework to gather valuable customer insights, design responsive experiences, execute customer-centric strategies, and assess results for continuous improvement.
Best Practices:
- For maximum effectiveness, workshops are best limited to 30 participants.
- Workshop interactivity is enhanced by having participants willing to engage in exercises and apply the principles.