flawsome

A group of motorcyclists ride in formation on a road. Overlaid text reads "One Percenter" with a diamond-shaped "1%" symbol.

Are You a One-Percenter?

It was meant to disparage some motorcycle riders. After an incident in Hollister, California in 1947, the American Motorcycling Association allegedly said, “99% of the motorcycling public are law-abiding; there are 1% who are not.” Instead of seeing this as an insult or flaw, some motorcycle clubs have embraced the moniker. The “baddest of the […]

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Vitale

A Pink Goldfish Story about Scotty Connal and Richard John Vitale

“We do not believe in ourselves until someone reveals that deep inside us something is valuable, worth listening to, worthy of our trust, sacred to our touch.” This quote by author e.e. cummings exemplifies a story about Scotty Connal and Richard John Vitale. Don’t know Dick? He’s better known as a Dickie V. You probably

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Squid Game

Squid Game Writer Hwang Dong-hyuk was rejected by all the studios. Then Netflix took a bet on Dong-hyuk a decade later

Squid Game was rejected for over 10 years because people thought it was too complex and not commercial enough. Writer Hwang Dong-hyuk was rejected by all the studios. Living with his mother and grandmother at the time, he was forced to sell his laptop due to financial hardship and put the screenplay on the shelf.

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spirit airlines

Spirit Airlines does an amazing job of combining FLAWSOME strategies of Pink Goldfish 2.0

“No one walks into McDonald’s’s and gets disappointed when they don’t see filet mignon on the menu.” This quote was from the former CEO of Spirit Airlines. Spirit actually began as a trucking company in Michigan in 1964. The Clippert Trucking Company started shipping via air in the 1970s, added passenger service in 1980 as

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story

“If you want more stories told about you, you need to be worthy of a story.” -Jay Baer

Are you STORYWORTHY? Dave Grohl is. “If you want more stories told about you, you need to be worthy of a story.” This is my favorite quote from the Foreword for Pink Goldfish 2.0 by Jay Baer. Earlier this week, Grohl and his band the Foo Fighters released an “actual” album under the name the

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Youngme Moon

Lopsiding is the “L” in the FLAWSOME framework for differentiation in Pink Goldfish 2.0

“True differentiation is rarely a function of well-roundedness; it is typically a function of lopsidedness.” Harvard Business School Professor Youngme Moon shared this truth in the book, “Different: Escaping the Competitive Herd.”  Lopsiding is the “L” in the FLAWSOME framework for differentiation in Pink Goldfish 2.0. This strategy runs counter to the norm. Most “normal”

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