by Stan Phelps | Jun 28, 2021 | Purple Goldfish
Warning: This post contains a BIG ASS lesson. Big Ass Fans makes … well, pretty big fans. The first fan nearly two decades ago spanned 20 feet. The company prides itself on being customer-focused and having a direct line to its industrial, agricultural,...
by Stan Phelps | Jun 14, 2021 | Pink Goldfish
WE ARE NOT FOR EVERYONE. This is a central tenet of Pink Goldfish strategy. It was also the “Aha” moment that Steven Knight of Mosaic Home Services Ltd. took away from a Pink program with David Rendall.In a recent Inc. Magazine article (see link in the...
by Stan Phelps | Apr 29, 2021 | Purple Goldfish
The DISNEY PARADOX of customer experience… Want the gold standard for guest experience? Enter the house that Walter Elias built.Walter Elias Disney was obsessed with improving the overall experience. He would drive the cast members and Imagineers crazy with his...
by Stan Phelps | Mar 1, 2021 | Purple Goldfish
“I lost my girl a week ago. I called Chewy.com and told them I would no longer need pet food from them because of Annies death. I received these flowers today.”This quote was from a LinkedIn post by Eric Steilberger with a picture of the flowers and his...
by Stan Phelps | Feb 24, 2021 | Purple Goldfish
Billboard: “Sorry, our entire budget went to excellent customer service.” That’s the copy with a broken image icon on a billboard in Belgium. Credit to TVH Parts Co. for the creative outdoor execution. For background, TVH is the world’s largest...
