WOULD YOU RECOMMEND A COMPETITOR? The Zappos Family of Companies does. In Purple Goldfish 2.0, we share an example of this from Joe Gascoigne. In his words: “As for an example, one that springs to mind is that if you try to order shoes from Zappos and they do not have the shoes you want […]
WOULD YOU RECOMMEND A COMPETITOR? The Zappos Family of Companies does Read More »
“This must be the work of Lord Vader!” This was the response from the LEGO Group when a customer reached out about a missing bag of pieces for his set. And it wasn’t an ordinary set. Jason Aten shared the story of how John purchased the Star Wars Mos Eisley set in Inc. Magazine. It
Friday Trivia Trifecta: 1. What did Mark Twain say was a word worth traveling to New Orleans to get? 2. What’s the origin of the Baker’s Dozen? 3. Why are donut boxes pink? Background: Good friend and fellow speaker Tom Triumph was in New Orleans two weeks ago. In addition to delivering a Vistage workshop,
The word that spawned my Goldfish Series of books, a 13th donut, and a pink donut box Read More »
Years ago Doug Dietz wrapped up a project working on a brand new, beautiful GE MRI machine. While he was proudly waiting to see his design live in the hospital he encountered a young patient about to be scanned. She was clearly terrified, tears rolling down her face. Doug suddenly saw the situation through her
Empathy: From Product to Experience Read More »
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Stan Phelps, CSP® is a keynote speaker and workshop leader who helps brands stand out, engage teams, and drive lasting impact through innovation.
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