Silver Goldfish

storytelling

The importance of leveraging the power of story when presenting

“Facts tell, stories sell.” This quote by Bryan Eisenberg reinforces the importance of leveraging the power of story when presenting. Why? Because leveraging stories makes your message memorable. Memorability is the holy grail of presenting. Here are three things to think about when telling stories: 1. When should you use stories? Answer: Early and often.

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Presentation

Things you can do to avoid becoming a shadow puppet when presenting

When presenting and using a projector with slides . . . avoid the tractor beam. Unlike Carol Anne in the classic 80’s movie Poltergeist, “Avoid the light.” [Millennial Update – Little Carol Anne climbed into the television at the behest of a ghost] It’s simple, don’t walk in front of the projector. Here are three

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A hand holds a megaphone with the text "Facts tell... stories sell!" in front of shadow puppets on a background.

“Facts tell, stories sell.” – Bryan Eisenberg

“Facts tell, stories sell.” This quote by Bryan Eisenberg reinforces the importance of leveraging the power of story when presenting. Why? Because leveraging stories makes your message memorable. Memorability is the holy grail of presenting. Here are three things to think about when telling stories: 1. When should you use stories? Answer: Early and often.

“Facts tell, stories sell.” – Bryan Eisenberg Read More »

presentation

“The single biggest problem in communication is the illusion that it has taken place.” – George Bernard Shaw

You’ve just finished a business presentation. Perhaps it was a sales pitch, a conference presentation, or a divisional update. People nodded as you finished. Some may have come up and congratulated you on the pitch, update, or talk, so you’re feeling good. You’re convinced you did a good job communicating your message and you’re ready

“The single biggest problem in communication is the illusion that it has taken place.” – George Bernard Shaw Read More »